The project team will evaluate and prioritize immuno-oncology and neuroscience applications for a novel whole-tissue imaging platform that enables rapid quantification of gene expression levels within each cell, thus enabling single cell transcriptomics while maintaining biological context. The team will utilize primary and secondary research to evaluate the landscape for applications based on i) unmet needs, ii) level of demand, iii) market opportunity, and iv) technical considerations. They will also identify and characterize potential adopters across customer segments in academia and industry. The team will construct slide decks summarizing their findings and providing recommendations to guide the client’s business strategy. Throughout the project, team members will interact directly with company representatives and venture capital investors, an industry mentor, and Biotech Connection – Bay Area leadership.